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African lifestyle hotel chain with approx. 750 employees across multiple African countries

Key challenge

Following the pandemic, the organisation experienced rapid growth and expansion opportunities across Africa. To support its repositioning as a lifestyle hotel brand, the company needed to strengthen its HR capabilities, leadership alignment, and organisational culture to support sustainable growth and operational scalability.

The Workforce Readiness Check identified significant gaps between strategic ambitions and operational execution.

 

Root Cause

Our assessment revealed several organisational and structural challenges:

  • Lack of a future-oriented HR organisational structure aligned with business growth
  • Limited strategic HR support for leadership and operations
  • Undefined HR processes and inconsistent role clarity across the organisation
  • Misalignment between company culture, leadership behaviours, and strategic direction
  • Need for stronger communication and cultural adoption across international teams

 

What We Have Done

Ewolves conducted a comprehensive Workforce Readiness Check and supported the organisation through strategic HR and cultural transformation initiatives.

Our advisory support included:

HR Initiatives

  • Designed and implemented a future HR organisational structure aligned with strategic growth goals
  • Introduced an HR Business Partner (HR BP) model to strengthen leadership support
  • Standardised HR job descriptions to improve accountability and role clarity
  • Developed and documented key HR processes to support growth and talent management

Cultural Foundations

  • Reviewed and aligned the company’s vision, mission, and values with its lifestyle positioning
  • Defined leadership and employee competencies to support the new cultural framework
  • Introduced tools and activities to strengthen cultural adoption across teams
  • Developed a phased communication and change roadmap to embed organisational values

Our Impact

Within six months after project kick-off, the organisation achieved measurable progress across HR structure, leadership, and cultural alignment.

Key outcomes included:

  • Establishment of the HR Business Partner structure
  • Recruitment and onboarding of three new HR team members during project roll-out
  • Training of leadership and change ambassadors in both French and English
  • Successful implementation and communication of company values across international subsidiaries
  • Stronger organisational alignment between culture, leadership, and business growth objectives

 

Client Feedback

Following the end of the pandemic, our hotel experienced a significant surge in business opportunities and embarked on an ambitious expansion across Africa. The assessment identified several key areas requiring improvement to bridge the gap between strategic intent and operational execution. — Proven Expert

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Julia Lemmer
Ewolves expert based in Malawi, Africa and owner of Hanaco Consulting in Brussels Belgium. Executive Coach and expert in
organizational development, transformation, change management and organizational culture.

Berufspraxis:

  • Mehr als 15 Jahre Beratungserfahrung mit Fokus auf Organisations- und Führungskräfteentwicklung, davon über 10 Jahre in Führungspositionen; Projekterfahrung in Europa, Afrika und Asien
  • Zertifizierte Coach (Professional Co-Active Coach, Management Coach, ICF PCC Zertifikat) mit über 1.000 Stunden Coaching-Erfahrung in der Begleitung von Führungskräften und Talenten
  • Konzeption, Durchführung und Evaluation von Führungskräfteentwicklungsprogrammen für internationale Organisationen
  • Entwicklung und Implementierung von HR-Strategien, Prozessen und Instrumenten
  • Change Management Expertise: Begleitung von Transformationsprozessen, u.a. Entwicklung von Führungsleitlinien, Feedback-Kultur und Lean Management-Initiativen
  • Erfahrung im Management komplexer Projekte mit Budgets in Millionenhöhe

Was mich antreibt:

Ich glaube fest daran: Große Veränderungen entstehen im Kleinen. In unserem täglichen Handeln als Individuen, als Teams und als Organisationen – durch viele kleine Schritte. In der Art, wie wir führen, miteinander umgehen und Organisationen gestalten. Mein Antrieb ist es, Menschen, Teams und Organisationen dabei zu unterstützen, ihr volles Potenzial zu entfalten. Mit analytischem Blick und pragmatischen Lösungen begleite ich sie dabei, Verantwortung zu übernehmen und die Veränderungen zu bewirken, die sie sich für ihr Umfeld wünschen. Meine besondere Stärke liegt darin, genau zuzuhören und den Blick für das Zusammenspiel zwischen Menschen und System zu schärfen.

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Ramona Litzenberger

Founder of ewolves®

  • Kleve, Germany
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Founder of ewolves®, expert in strategic human resource management and development, and certified business mediator. Consulting focus: Establishing the right employee structures aligned with business goals and as part of a healthy organizational culture.

Professional Experiences:

  • 18 years of consulting experience in HR strategy consulting at renowned consulting firms and as an independent consultant.
  • International project assignments involving design and implementation support, typically lasting 6-12 months, for corporations (with more than 200,000 employees), as well as medium-sized and family-owned businesses in various industries.
  • Over 10 years of living and working abroad,
    including 6 years in Mexico.
  • Certified business mediator.
  • MBA – Master of Business Administration, Tias Nimbas Business School, Netherlands, graduated summa cum laude and awarded best student in 2013.
  • Fluent in German, English, and Spanish.

What Motivates Me:

I am driven by a positive outlook on life. “Ethics First, Team Up & Think Positive” are the values ​​I stand for. My guiding principle is “Nothing is impossible,” because there’s always a way: daring to leave your comfort zone and involving others to best utilize the collective intelligence of the team in finding solutions.

Through my work, I want to contribute to maintaining a strong middle class in Germany and building economies in developing and emerging countries – elements that, in my view, are essential for the democracy of tomorrow (and the world of tomorrow for my children). I love working with a wide variety of people and appreciate everyone’s unique quirks and idiosyncrasies.